Digital Marketing

Overview

We help startups and established businesses to develop new digital products, and streamline existing customer-facing online services, by researching and developing delightful and valuable user experiences, and engineering highly efficient web-and-mobile-native apps.

Areas of expertise

Financial products & services

The democratisation of financial services, triggered by the widespread availability of new electronic means and a broader licensing spectrum, offers a vast range of opportunities for new business development, for established financial institutions and startups alike.

We help both types of organisations to quickly and effectively seize the opportunity by developing intuitive products and accompanying marketing tools. From best-practice based yet innovative UX design to efficient custom back-end system development, we are a comprehensive design and development partner for fintech projects.

Marketplaces

The "Uberization" of the economy is a ubiquitous trend, and online marketplaces are progressively disrupting the established value chains. It's essential to move fast to secure a share of the emerging market.

We will help you roll out your marketplace idea quickly and efficiently, using well-researched and tested UX and back-end process scenarios. From branding, UX, development to SEO, marketing, and back-office operations advice, we will provide holistic help, enabling you to save time and money.

Telecom

By incorporating large-scale corporate web, eCommerce, and sophisticated self-care projects, telecoms are at the forefront of digital service development and require clever solutions to remain competitive.

We offer a complete suite of UX and UI design services, broad experience and high technical capacity, to assist telecom companies in developing cutting-edge customer-facing enabling systems and eCommerce solutions. We are a reliable and dedicated partner for your digital channel enhancement projects, from current product UX analysis to timely support and proactive improvements after the launch.

Self-care, customer portals

Self-service systems allow for a dramatic increase in the enterprise's efficiency. They help cut customer support costs by reducing call centre staff and improving customer satisfaction by empowering them to control more of their preferences themselves.

However, this is true only for well-implemented systems that are relevant, effective, and easy to use because of excellent UX design and modern technology implementation. We will help you develop an effective self-care system that perfectly matches your customers' needs, seamlessly and securely integrates with your business processes, and brings tremendous value to both your customers and your business.

Customer loyalty

Boost and maintain interest in your products and services with a tailored loyalty solution. Keep clients and partners updated about your company, offer unique products or gifts, or motivate them to stay in touch with personalised communications. We will develop a custom product designed specifically for your requirements and business context, integrate it seamlessly with your back-office systems, create a visually appealing front-end, and maintain the solution for you.

Digital transformation

Companies that were not "born digital" generally have many changes to do to shape themselves for a successful future. It involves adjusting a business's existing processes, customer experience and culture, to bridge the gap between your customers' expectations and what you offer. This service delivery does not refer to simply transferring a product to a digital space. Instead, it speaks to integrating technology within an organisation to make it more efficient on all fronts.

We will help you bring your analogue processes to the digital realm, and create new and inspiring services that engage the customers emotionally and turn them into your brand advocates.

Services

Strategy

We will help you to launch a product that your customers want to use by researching and forming its value proposition, prioritising features, testing assumptions, and understanding and satisfying your customers' true goals — the key success factors for any product. We will help you avoid the pitfalls of having too broad a focus and too many features that will cost you time, money and lost opportunities.

UX design

We will develop a product framework that addresses the goals of your various customer types through user personas, requirements analysis, and product interactive prototyping. We will test our interaction design hypotheses with third-party UX testers to validate their effectiveness.

UI design

After user experience is mapped out it is time to add a pinch of "humanness" into it — the emotions we want our customers to feel. We deliver a complete design system — a comprehensive visual style guide that the implementation team may refer to for any design-related question.

Front-end development

Fast, technically unimpeachable, with advanced UI animations — how your product looks and behaves plays a critical role in creating lasting impressions on your customers. Today, front-end implementation is not merely a technical task but essentially a part of holistic product design.

The availability of various visual effects for view transitions, the importance of cross-platform interoperability, high demand for speed and overall technical quality of the UI makes the front-end implementation an essential part of the product development. We will implement a modular, highly optimised, and fast front-end for web and mobile.

Back-end development

Industry-standard, versatile and highly efficient — we deliver product-based or a custom-made web and mobile application back-end, perfectly suitable for virtually any digital product profile, scaling and easy maintenance. Our development process is standardised, automated and optimised to allow for fast and productive development, support or handing the product over to your team.

Case Studies

Follow Marketing

Marketplace
Tasky

Marketplace
British Airways

Self-Service, Customer Portal
Amaffi Corporate Portal

Corporate Portal
Accent Asset Management Investor Portal

Investment Management
Transact Bank

Banking, Corporate Website
AQRM

Investment Management
DNB

Corporate Portal
LMT

Self-Service, Customer Portal
ABLV

Corporate Portal, Corporate Website
GE Money Bank

Self-Service, Customer Portal
HiTask

SaaS

Results

I am pleased to recommend Digital Outpost, we have assigned to this company already two projects and they was accomplished perfect — I like their organization of work, their initiative and support, and that they provide assistance after the project is completed. We are satisfied of particular service provided by Digital Outpost and we will be glad to continue our cooperation in the future.

Rolands Citajevs CIO, Member of the Board at ABLV Bank

I’ve been working with Digital Outpost on a couple of mission-critical web-based systems for GE Money. The company showed high level of skill on all project phases starting with research, development, UI to QA and support. It was a pleasure to work with team as they showed true interest in quality and effectiveness of the solution, something you would expect from mature western development company.

Jorgen Jarve CIO, GE Money Bank

Working with Digital Outpost was a true pleasure. With the help of Anton and his team of professionals we managed to go live with the first version of our intranet pages within weeks. Digital Outpost understood exactly what we wanted and helped us make the right decisions regarding set-up, layout and structure. Our success was largely dependent on their involvement and commitment.

John Taman CTO, DnB Nord Group